
The co-location with German manufacturer BMW and Chinese electric-vehicle maker Xpeng underscores Carro’s ambition to merge premium retail, technology and after-sales service in one destination.
The facility offers a comprehensive suite of services: the 7th and 8th floors serve as an experience centre where customers can browse luxury and continental vehicles, while the 5th floor hosts Carro Care’s after-sales operations, including pre-MOT inspections, maintenance and refurbishment for a wide range of cars including new-energy vehicles (NEVs).
Co-founder and Group CEO Aaron Tan said the company is committed to transforming the perception of the used-car sector in Hong Kong by delivering transparency, quality and value.
He emphasized the investment in technology and infrastructure to enable a one-stop shop for buying, servicing and selling vehicles.
Garry Yu, CEO of Carro Hong Kong, added that the new flagship will strengthen its online-to-offline model, allowing customers to enjoy full lifecycle support—from certified inventory to financing, insurance and after-sales—all under one roof.
“It’s not just Carro Certified cars we’re offering; it’s peace of mind,” he stated.
Renowned actor and automobile enthusiast Moses Chan attended the opening event in his capacity as Carro’s Celebrity Ambassador for Hong Kong, Singapore and Malaysia—an appointment announced in September.
Chan remarked that he was “incredibly honoured” to represent Carro and looked forward to supporting the brand’s promise of expertise across buying, servicing, financing and insurance.
The new venue reflects Carro’s broader growth trajectory: present in seven markets and reporting audited gross profit of US$111 million and EBITDA of US$32 million in FY 2025, the startup is building its presence in Hong Kong through both offline infrastructure and digital innovation.
The opening of the BMW House flagship marks a significant step in its ambition to become the trusted partner in used-car ownership across Asia-Pacific.
The showroom is located at 163 Ma Tau Wai Road, To Kwa Wan, Kowloon, and opens with a customer-promotional campaign offering up to HK$1,000 in fuel or EV charging vouchers for qualifying vehicle purchases during the launch period.
With this flagship, Carro seeks to raise the bar for the second-hand market in Hong Kong, signalling confidence in the region’s premium used-car demand and the shift toward NEVs.
































