Paris Hilton is the queen of the 2000s-no contest. She dominated the era with her bedazzled Juicy Couture tracksuits (which are back, by the way), iconic designer bags, and huge sunglasses.

It’s no wonder that Coach casted her for a new Y2K-inspired project: Hilton stars alongside Kim Petras and Rickey Thompson in a new bag campaign that honors the label’s re-released Swinger bag. The Swinger is an archival Coach bag that channels the shoulder bags of the early-aughts (the label revamped it, however, with luxe leather and its signature monogram print).

Starring in the holiday campaign was nostalgic for Hilton. “I’ve always loved Coach since I was a teenager,” Hilton says. “I remember in New York when I went to the Coach store and bought my first bag. My mom always had amazing [Coach bags] too, and my sister and I would always go into her closet and play dress up.” As a notorious bag lover in general-can you even think of the 2000s without remembering her endless array of Louis Vuittons?-Hilton knows a bag can make or break your look, and says a sleek shoulder bag like the Swinger is a timeless Y2K style she’s always gravitated towards. “Having a handbag is such an important accessory to an outfit,” she says. "I love that they're bringing it back."

Below, Vogue asked Hilton her thoughts on Y2K style coming back, what her designer bag collection looks like, and what she’ll be doing for the holidays this year.

You’re a well-documented bag lover. What, to you, makes a perfect bag?


The most important thing for me is the style and design of the bag, and what it looks like on the outside. Something that’s a statement piece and stands out. But also, what’s inside is important: I love when there’s different pockets for your phone or your lip gloss. I always love something that is actually useful and makes my life easier.

You’ve owned many icon designer bags over the years, especially from the 2000s. Do you still have them?


I have a lot of bags from over the years, from shopping or designers sending me certain things. During the early 2000s, I actually got rid of a lot of my bags, because I just had so many that couldn't fit. When Kim [Kardashian West] had her eBay business, she helped me get rid of a lot of the things that I didn't need. She was always very organized, and I'm like the most disorganized person in the world. But I have kept some. I obviously have my Louis Vuitton bags that I love, the Fendi Baguettes, the [Dior] Saddle bags, all my Chanels. I've been collecting Judith Leiber [bags] since I was a teenager, so I have a lot of those, which are very 2000s.

Were there any bags you regret giving away?


Yes! Because now the 2000s are coming back in such a huge way in fashion. There’s so many things that I thought, ‘This isn’t in fashion anymore, just get rid of it.’ And now I wish I hadn’t, especially my Dior monogrammed [bags]. A lot of stuff, too, was stolen by the Bling Ring. They literally came in here eight times when I was out of town, and every time they would pick up as much as they could fit in their arms. They stole like all my Birkin bags, all of my iconic Dior bags, my Louis Vuittons-anything that was designer, they took. It’s heartbreaking because I'll never be able to replace any of that.



What are five things that you always have in your bag?


I’m like Mary Poppins: I like to carry around everything. I’m always prepared for every situation. Lighting is very important to me for photos, so I always have my holographic Lumi case from my collaboration with them. It makes selfies look perfect. My iPhones, of course. I have these really cute hand sanitizer bottles that I bought at Kitson that are covered in Swarovski crystals-it kind of looks like a Judith Leiber bag. They’re really extra and glamorous. Carrying around a normal Purell bottle is beyond, I don’t like it. If we're gonna have to do all this, I'd rather make it fashionable-same with my masks. I always carry around my Paris Hilton lip gloss, and my perfume. I just released my 28th fragrance, so I always have at least one of my 28 perfumes in my bag at all times, because I love the way it makes me feel when I spray it.

Since your campaign is very 2000s-inspired, what do you think is the key to pulling off Y2K style today?


It’s really about just being as extra as possible. With social media, it’s really important to have exciting pieces that are going to be really beautiful visually, in a photo or on Snapchat or TikTok. With fashion right now, people just want to show off what they have in their content, so it’s important to wear something that will grab your eye and attention.

This is a holiday campaign, so what do you think you’ll be doing for the holidays this year?


Every single year, my sister and I usually throw a huge Christmas party at my house. It’s called ‘Holidaze with the Hiltons.’ It’s the most epic, crazy party every year. Hundreds of people come and there’s amazing performances. It’s sick. And then two days later, we will host my parents’s Christmas party with them at their house, which is obviously a lot more chill. But with the pandemic, we’re not going to be doing that. This will be the first year that I’m not having a Christmas party in I don’t even know how long, which is sad, but obviously it wouldn’t be appropriate to throw a big Christmas bash. I spent last Christmas with my boyfriend's family: We went to Michigan and then to Yellowstone to go skiing. So this year, we're trying to decide if we're going to go to Michigan, or maybe go to an island or on a boat somewhere.

Are you big on holiday dressing in general? Do you plan on getting festive, even if you’re at home?


Yes, I love it. I always love to wear something festive in bright red or in velvet-something really beautiful that stands out. I also always get a Mrs. Claus outfit made, and I usually wear it when I go to the L.A. Mission, a homeless shelter downtown. I bring gifts and food for all the kids and people that are there. If I have my Christmas parties, in the beginning I'll wear a really beautiful sparkly holiday dress, and then I'll change into a sexier Santa outfit. And I dress up all the dogs, too. I just ordered a bunch of Santa and elf costumes for them on Petco this weekend, and all these crazy decorations. I like to decorate their doggie mansion and give them a tiny little Christmas tree.

I'm also used to hosting the most incredible New Year's Eve parties every single year in Miami, Australia, Vegas, New York-wherever I am. I’ve been doing that forever, and this year will be the first year that I’m not hosting something. But I’ll still dress up, because it’s New Year’s Eve, and I love collecting memories with photos and videos. I’ll be capturing the memories of my boyfriend and I’s second Christmas and New Year’s together.

In a demonstration of military modernization, the Queen of Thailand successfully piloted a Swedish-made Gripen aircraft, reinforcing the defense partnership between Bangkok and European aerospace manufacturers.
Police and naval units intercepted a massive narcotics cargo in the Gulf of Thailand, highlighting how transnational syndicates are using Thai coastal waters as a transit hub for synthetic drugs.
The Japanese automotive giant has formally requested targeted financial assistance and tax exemptions from Bangkok, citing severe operational impediments caused by regional flooding and intense pricing pressure from heavily subsidized Chinese electric vehicle competitors.
Anticipating high seasonal arrivals, Centara Hotels and Resorts has integrated a new cross-border payment infrastructure to streamline transactions for tourists from China, India, and the Middle East.
The board of the national carrier has dismissed its top executive after significant operational breakdowns resulted in thousands of delayed bags and hundreds of canceled flights at Suvarnabhumi Airport.
The rapid influx of energy-intensive cloud infrastructure in Indonesia's Riau Islands has triggered local backlash, as communities in Batam face critical water rationing and power grid instability.
Agricultural economists warn that prolonged instability in the Strait of Hormuz is constraining fertilizer imports into ASEAN, raising the risk of reduced crop yields and a potential regional food crisis.
A regional energy survey reveals that one-third of Singaporeans are open to deploying advanced nuclear technologies, reflecting anxieties over limited renewable energy options and vulnerability to fossil fuel price shocks.
As transnational crime syndicates deploy autonomous Artificial Intelligence agents to defraud citizens, security analysts are urging ASEAN governments to establish a centralized, cross-border intelligence-sharing protocol.
A new global report emphasizes that ASEAN member states must accelerate cross-border electricity sharing and diversify power sources to prevent surging domestic demand from destabilizing regional economic security.
Authorities in Thailand are weighing a new levy on departing international passengers to finance airport expansions, a move that has sparked debate among hospitality sectors concerned about price-sensitive travelers.
In a shift in diplomatic tone, President Ferdinand Marcos Junior stated that Manila is prepared for the long-scale management of maritime friction with Beijing, suggesting a preference for sustained legal and diplomatic maneuvering over immediate military tension.
The opening of a massive new waterway connecting China's southwestern hinterland to maritime routes promises to cut logistics costs for Thai and Vietnamese exporters, though regional businesses fear an influx of low-cost Chinese industrial goods.
The Japanese automaker has formally petitioned the Thai Finance Ministry for financial assistance and tax exemptions, citing operational hurdles caused by regional flooding and intense pricing pressure from Chinese electric vehicle competitors.
Relentless seasonal storms and infrastructure failures have paralyzed parts of the Eastern Economic Corridor, forcing the Thai government to launch emergency interventions to protect vital automotive manufacturing zones and regional flood defenses.
Malaysia is developing a dedicated technology zone to capture regional semiconductor and cloud computing investments, though the project comes as the nation grangles with unprecedented energy grid pressure from massive hyperscale data centers.
Facing pressure from international investors, the Indonesian president has appointed specialized technocrats to key economic ministries in an attempt to secure the foreign capital required for his national industrialization agenda.
The Singaporean foreign minister has announced leadership priorities for the city-state's upcoming chairmanship, emphasizing deeper regional economic integration and enhanced digital economy frameworks to navigate trade tensions between the United States and China.
The international ratings agency has revised Thailand's economic outlook to stable, citing strong fiscal management, a recovery in international tourism revenues, and increasing foreign direct investment within the Eastern Economic Corridor.
Trade officials in Bangkok have confirmed that bilateral negotiations for a comprehensive free trade pact have reached the final stage, a milestone expected to boost Thai agricultural, automotive, and digital exports into the European single market.
American officials have initiated direct talks with Myanmar's generals, reversing years of diplomatic isolation, while Malaysian Prime Minister Anwar Ibrahim's recent welcome of the junta leader in Kuala Lumpur signals a coordinated regional push for Myanmar's reintegration into ASEAN.
The Indonesian national football squad secured a historic tournament championship following a late equalizer, sparking nationwide celebrations and boosting the profile of regional sports.
A new industry analysis shows that the expanding ASEAN aviation sector supports over 23 million jobs, highlighting the importance of major airport infrastructure projects in hubs like Bangkok.
The administration of Anwar Ibrahim is working to balance essential cost-of-living relief for households against the need for subsidy reforms to maintain long-term national fiscal health.
The board of directors has dismissed the airline's chief executive following public backlash over the mishandling of passenger communications and baggage logistics during severe regional floods.
Following extreme weather that has caused dozens of deaths in Thailand since mid-September, urban development experts are calling for urgent civil engineering projects to protect the capital's economic core.
Lawmakers have implemented strict bans on the digital distribution of unsafe personal mobility vehicles to address urban pedestrian safety concerns and domestic fire hazards.
Authorities in southern Malaysia have shuttered educational institutions due to deteriorating air quality, while Indonesian courts face negligence complaints regarding agricultural fires driving the regional crisis.
In a move to deepen defense ties, Polish leadership is in the Philippines to negotiate military aviation contracts and align strategic interests regarding regional sovereignty.
National and municipal authorities are directing significant capital into seapert and multimodal transport infrastructure to transform the Hai Phong area into a competitive international maritime hub.
The Thai Ministry of Public Health has backed a proposed arrival fee for international visitors to fund an insurance pool intended to cover unpaid hospital bills and maintain care standards.
Authorities in Jakarta have committed to ending the conversion of pristine forests into rice paddies as part of a shift toward more sustainable agricultural intensification and food security.
Diplomatic and labor delegations from both nations are working to finalize a new regulatory agreement by year-end to resolve exploitation issues and secure the flow of essential labor into Malaysia.
President Ferdinand Marcos has arrived in Singapore for a five-day working visit aimed at attracting foreign direct investment into the Philippines' domestic technology and infrastructure sectors.
Energy ministers from across Southeast Asia have inaugurated a new institutional body designed to harmonize utility frameworks and facilitate multi-billion dollar investments into an interconnected regional electricity grid.
Foreign Affairs Minister Vivian Balakrishnan stated that Singapore will use its upcoming leadership of the regional bloc to push for deeper economic integration and stronger trade partnerships to navigate global volatility.
The Laotian government has introduced new resource nationalism policies requiring all extracted minerals to be processed domestically before export to capture higher industrial value and increase national revenue.
Domestic financial institutions across Vietnam are seeking massive capital injections from international and regional investors to expand lending capacity and support the country's rapid industrialization.
Malaysian infrastructure and technology authorities have commenced development of a large-scale technological hub aimed at attracting global semiconductor manufacturing and artificial intelligence data centers to compete with Singapore.
Thai Prime Minister Anutin Charnvirakul confirmed that negotiators are drafting the final stages of a sweeping trade pact designed to strengthen Thailand’s position within global manufacturing and technology supply chains.
Cambodian and Lao energy authorities agreed to strengthen high-voltage grid connections, supporting larger flows of hydropower between the two countries and neighboring regional markets.
Norwegian shipbuilder VARD inaugurated a marine engineering and vessel design center in Ho Chi Minh City to support growing shipbuilding demand across Southeast Asia.
Malaysian sovereign funds, venture capital networks and technology agencies are allocating capital to local chip design and advanced packaging companies to strengthen the country’s electronics industry.
Chinese technology companies are increasing spending on regional data centers and cloud services as businesses across ASEAN adopt more artificial intelligence tools and digital financial platforms.
Indonesian authorities and Danantara are preparing several major state-owned companies for potential listings in 2027 as part of efforts to deepen the Jakarta capital market and attract institutional investors.
Bangkok authorities are rolling out electric river boats, additional skywalks and cycling lanes under the Car Free 2026 initiative to reduce congestion and emissions across the capital.
Large projects including the 20 billion baht Songklanagarind Phuket Advanced Medical Center are helping broaden Phuket’s economy into healthcare, residential development and retail alongside its traditional tourism base.
The Tourism Authority of Thailand signed a letter of intent with aviation and tourism partners to turn passenger stopovers at Bangkok airports into curated travel experiences aimed at increasing visitor spending.
Glacier Collapse, Not Earthquake, Triggered Deadly Nepal-Tibet Flood
Swiss Tourist Sentenced to One Year in Prison for Insulting Bali's Sacred Day of Silence
Father Reprimanded After Leaving Seven-Year-Old Son Alone on Mount Fuji During Summit Climb
Google Launches Pixel 11 With Gemini AI at the Center of Its Hardware Strategy
China’s Kimi Launches AI-Focused Credit Card With Agricultural Bank of China and American Express
Success: Nvidia Turned Gaming Chips Into the Engine of the AI Boom
AI’s Next Bottleneck Is Power, Not Just Nvidia Chips
Meta Raises AI Spending Target to as Much as $145bn Despite Pressure Over Returns
Joe Biden’s Cancer Has Spread Beyond His Bones, Hunter Biden Says
Why 2027 Could Be a Strong Year for Stocks—and Why the Forecast Is Fragile
Why Markets May Look Quiet in August After Big Tech Earnings
UFO: Pentagon Releases Video of Unidentified Object Tracked Over Middle East
Ukraine Tells Senate Republicans Its Drone War Offers a Blueprint for America
Weight-Loss Drug Boom Tests the Limits of Prescription Advertising Rules
Taiwan’s President Joins Wartime Command Drill as China Pressure Grows
Lightning Strike Kills Yala FC Player During Match in Southern Thailand
AI Is Remaking the US Economy, From GDP Growth to iPhone Prices
Indonesia’s Free School Meals Plan Has Been Hit by Poisoning, Corruption and Cuts
US and Japan Step In to Support the Yen in Rare Joint Intervention
FIFA’s Retreat Leaves a Larger Question Over Who Guards the Game
Valued at $109 Million: F-35B Fighter Jet Crashes in Southern California
US Says It Has Carried Out Heavy Strikes on Iran After Attempted Attacks on Its Forces
Over 24 Hours in the Air: Qantas Airbus Completes Record-Breaking Test Flight
Nvidia Reportedly Takes Vast Texas Data-Centre Lease to Underwrite AI Expansion
FIFA’s Private-Investment Plan for World Cup Rights Draws European Revolt
Following OpenAI's Cyberattack: 'Most Companies Still Do Not Understand What Is Coming'
OpenAI Sued After ChatGPT Allegedly Discouraged Emergency Care Before Near-Fatal Embolism
Miliband Sets Climate and International Law at Centre of UK Diplomacy
Trump Readies New Tariffs as Temporary Global Levy Nears Expiry
EU Imposes Record €550 Million Digital Services Fine on AliExpress
Between Deliveries, Wang Jibing Wrote His Way to China’s Literary Heights
Morgan Stanley Builds a Wall Street Lead in AI Infrastructure Finance
High Prices Push Coffee Drinkers Toward Whole Beans and Home Brewing
Trump Draws Boos and Podium Scrutiny at Spain’s World Cup Triumph
Spain Defeats Argentina in Extra Time to Win Second World Cup
Police Block Cockroach Janta Party’s March to Parliament as Education Protests Intensify
Singapore Considers Lower Taxes for Fund Managers as Hong Kong Intensifies Talent Contest
Proposed U.S.-Saudi Nuclear Pact Could Permit Limited Uranium Enrichment Under International Safeguards
Why Kentucky Fried Chicken Became KFC—and Why the False Explanations Persist
Ukrainian Drones Strike Wildberries Warehouses Deep Inside Russia
Reported CIA Mission Helped Clear the UAE’s Path to Advanced US AI Chips
Artificial Intelligence Capital Fuels Markets While Governments and Regulators Face Mounting Strategic Tests
China’s Moonshot’s Kimi K3 Narrows the Gap With Anthropic Through Scale, Openness and Lower Cost
Gold and Cash Seizure Puts Indonesia’s Senior Anti-Corruption Prosecutor Under Investigation
The Ledger Will Not Trust on Faith
Ukraine’s Leadership Rift Spills Into the Streets as Protesters Target Army Chief
The Ten World Cup Finals That Defined Football History
Smartphones Are Getting More Expensive, Sales Are Collapsing, and Even Apple Admits: "Prices Will Rise"
Leadership Change and Strategic Rivalry Redraw the Political Map
The AI Race Enters Its Infrastructure Era