
Travel agencies launch event packages for mainland visitors as Hong Kong expects more than 100,000 attendees for the Games
Hong Kong’s travel agencies are capitalising on the upcoming 15th National Games by introducing specialised tour packages for mainland Chinese visitors, coinciding with a broader tourism rebound in the city.
The Games, jointly hosted for the first time by Hong Kong, Guangdong and Macau, are projected to draw more than 100,000 visitors to local venues throughout the month.
Tour operators said the focus is on premium packages that combine attendance at sporting events with leisure activities.
Golf and rugby sevens have proven the most popular attractions.
Timothy Chui Ting-pong, executive director of the Hong Kong Tourism Association, said mainland tour groups are generally smaller and composed of a more mature demographic with higher spending power.
The city will host eight disciplines of the Games, including fencing, track cycling, triathlon, beach volleyball, men’s handball, men’s under-22 basketball and golf.
Packages typically include dining, shopping and sightseeing to extend visitor stays and enhance economic impact.
Industry representatives noted that limited ticket allocations for tour groups could pose a challenge but expressed optimism that flexible arrangements and additional travel permits would help meet demand.
Tourism analysts said the National Games present a valuable opportunity to position Hong Kong as both a sports and leisure destination, strengthening its international appeal.
The event marks a milestone for the city’s sports tourism sector, blending large-scale athletic competition with cultural and recreational experiences designed to boost long-term visitor engagement.
The Games, jointly hosted for the first time by Hong Kong, Guangdong and Macau, are projected to draw more than 100,000 visitors to local venues throughout the month.
Tour operators said the focus is on premium packages that combine attendance at sporting events with leisure activities.
Golf and rugby sevens have proven the most popular attractions.
Timothy Chui Ting-pong, executive director of the Hong Kong Tourism Association, said mainland tour groups are generally smaller and composed of a more mature demographic with higher spending power.
The city will host eight disciplines of the Games, including fencing, track cycling, triathlon, beach volleyball, men’s handball, men’s under-22 basketball and golf.
Packages typically include dining, shopping and sightseeing to extend visitor stays and enhance economic impact.
Industry representatives noted that limited ticket allocations for tour groups could pose a challenge but expressed optimism that flexible arrangements and additional travel permits would help meet demand.
Tourism analysts said the National Games present a valuable opportunity to position Hong Kong as both a sports and leisure destination, strengthening its international appeal.
The event marks a milestone for the city’s sports tourism sector, blending large-scale athletic competition with cultural and recreational experiences designed to boost long-term visitor engagement.







































