Are you looking for a new signature scent? Take a look at this list of the best perfumes for women.

Your perfume can say as much about you as your clothing can. One spray from a decorative, little bottle and people will know whether you’re flirty and fun, strong and smart, or seriously sexy. So as your personality changes and matures, so too should your fragrance. Find your signature scent with these best perfumes for women currently on the market.

Best Perfumes for Women


1. Gucci Bloom for Women Eau de Parfum Spray

If you love fun packaging and rich floral scents, Gucci Bloom for Women Eau de Parfum Spray is the perfect pick. It was developed under Alessandro Michele to create something natural yet expressive. You can expect top notes of orange and green, middle notes of jasmine, honeysuckle, tuberose, and base notes, including orris root, honeysuckle, and sandalwood. It is a pretty aroma that will make you feel like you have set foot in a garden on a summer’s day. It is also presented in a simple baby pink lacquered bottle.

2. Ariana Grande Cloud Eau de Parfum Spray

Celebrity fragrances have a definite appeal to those who are fans of the individual, but even if you don’t love Ariana Grande, you will likely still be drawn to her Cloud Eau de Parfum Spray. The product has been marketed to appeal to those who want something playful, dreamy, and inspiring, and many will agree that it delivers. It comes in a super cute bottle, complete with a little blue cloud on the lid, and the smell is a blend of pear, bergamot, lavender blossom top notes. The middle notes are coconut, praline, and vanilla, and the dry down or base notes, are a musky, woody combination. Intriguing and uplifting, wear it every day or during the summer months by applying it to your pulse points.

3. Vera Wang Princess Eau de Toilette Spray for Women

Vera Wang Princess Eau de Toilette Spray for Women is a fruity, floral fragrance that has been around for decades. It is the perfect gift for someone youthful or for yourself. The bottle design makes you feel like you’ve been transported into your very own fairy tale, and the smell will make you feel like you are royalty. There is so much to love about this sweet aroma. It is a blend of Tahitian Tiare flower, apple, vanilla, and amber, and vanilla gourmand. It is best applied when your skin is warm and clean for a lasting scent.

4. Yves Saint Laurent Black Opium

Yves Saint Laurent Black Opium is the ultimate wintertime perfume for women. Its scent is unique, highly addictive, and feminine, without being girly. This modern fragrance is seductively intoxicating to both men and women and contains some much-loved cold-weather scents. Notes of rich coffee beans awaken then senses the moment you spray this perfume, offering a jolt of energy, while vanilla creates a sweet sensuality to balance its intensity. The scent is completed and lifted with a refreshing dose of jasmine that gives this perfume its light and feminine finish. Appropriate for daily use, Black Opium is the kind of fragrance that you want to make your signature scent.

5. Cashmere Mist By Donna Karan For Women Eau De Parfum Spray

Cashmere Mist By Donna Karan For Women Eau De Parfum Spray is a strong, intoxicating smell. It contains a blend of fresh floral jasmine, vanilla, and sandalwood and is best worn during the daytime. Although fragrances smell different on each person, depending on their body chemistry, it is an aroma that tends to linger on the skin. Many women who have tried it continue to use it as their signature scent years later. If you want something timeless, this could be it. Another highlight is the bottle which is an interesting and unusual shape, which will appeal to your artistic and creative side.

6. Red Door By Elizabeth Arden For Women. Eau De Toilette Spray

Fun packaging and a classic, signature smell; this is what Red Door By Elizabeth Arden For Women is all about. You can expect a romantic blend of florals, honey, and sandalwood, making it the perfect aroma for someone who wants something feminine and pretty. It can be worn in various settings, including date nights or special events, and should be sprayed onto the pulse points. It is sophisticated yet enticing, and you are bound to receive a lot of compliments while wearing it.

7. Pacifica Beauty Persian Rose Spray Perfume

Pacifica Beauty Persian Rose Spray Perfume is a budget-friendly alternative that is no less impressive. The product has been made with natural and essential oils and has a classic rose scent. The blend is the perfect combination of florals and fruits, with scents including Bulgarian rose, myrrh, violet, and delicate fruit, with the aroma being inspired by the Persian Empire. It is free from many chemicals, including parabens and phthalates. Plus, it is vegan and cruelty-free, so you can smell great and make a conscious decision to purchase a brand that does better.

8. White Diamonds by Elizabeth Taylor, Eau De Toilette Spray

White Diamonds by Elizabeth Taylor is a classic fragrance. It has been around for decades, first introduced by the brand in 1990, and continues to be a favorite. Expect a sophisticated blend of lily, tuberose, and sandalwood. A rich, sensual aroma that tends to appeal to a more mature woman. It is likely to bring you many compliments and could become your signature scent.

9. Happy by Clinique Eau De Parfum Spray

If you are looking for a simple fragrance that brings you joy, then Happy by Clinique Eau De Parfum Spray is just that. It is not an aroma that needs to be reserved for special occasions and is perfect for everyday wear. It is also playful yet feminine, with a blend of citrus and floral notes. Smells include watery citrus, pear, hibiscus, and syringa flowers. Classic does not mean boring, though, and although it may not be as long-lasting as some of the other products on the market, there is a definite appeal.

10. Giorgio Armani Si

“Si is my tribute to modern femininity, an irresistible combination of grace, strength and independent spirit,” said Giorgio Armani of this confidence-inducing perfume. All it takes is a few small sprays of this wonderful scent, and you’ll immediately begin to feel more radiant and bold. The smell, which is sultry, intense and soft all at the same time, lingers on the skin and captivates the senses with its aroma. A reinvention of a classic chypre scent (a heady perfume made from sandalwood), Si’s olfactory signature is rhythmic, elegant and unique. As well as its fresh chypre notes, this fragrance’s accord also boasts cassis nectar and light musky wood.

11. Viktor & Rolf Flowerbomb

As its name suggests, Viktor & Rolf Flowerbomb is an explosion of floral scents. Featuring notes of bergamot, tea, freesia, jasmine, orange blossom, orchid, rose and patchouli, this perfume is like your very own bouquet in a bottle. Flowerbomb’s scent is full-bodied and opulent yet fresh and sweet. Lightly spray this perfume onto the pulse points of your neck and wrists during the warmer months of the year for an optimistic and addictive scent that is sure to bring endless compliments. Store the bottle in plain sight, on your vanity. It’s beautiful architectural form and light pink hue will no doubt make you smile just as much as the scent itself.

12. Versace Eros Pour Femme

If you’re looking for a new signature daily scent, you can’t go past Versace Eros Pour Femme. The high-quality and long-lasting fragrance features a seductive smell that’ll see you receive compliments all day long. Named after the God of love, Eros, the fragrance features a great mixture of tempting, bright, and feminine scents. Making up its radiant top are notes of Sicilian lemon, bergamot, and pomegranate. At its core, you’ll find notes of lemon, jasmine, and peony while a sensual base, containing sandalwood, Ambrox, musk, and various woody notes, rounds out this divine perfume. If that’s not enough, Eros Pour Femme also features a chic, gold bottle that looks perfect on display in the bathroom or bedroom.

13. Victoria’s Secret Bombshell

If you like sweet florals and the scent of citrus fruit, you should make Victoria’s Secret Bombshell your regular perfume for the summer months. Young and modern, this fragrance is exactly what you’d expect from the lingerie company, with a simple deliciousness that will make you smell like an angel. Cultivating a fresh and seductive scent, Bombshell includes top notes of strawberry, pineapple, tangerine, grapefruit, and passion fruit. At its heart are floral scents such as peony, lily of the valley, jasmine, and orchid, while its base contains notes of oakmoss, musk, and wood.

14. Paco Rabanne Olympea

While gents have Invictus by Paco Rabanne, ladies have Olympea. Like its male-orientated equivalent, this feminine fragrance, which is named after a mythical icon, is also inspired by competition, success, and glory. Based on the idea of a modern Greek goddess, the scent is designed to evoke strength dynamism with its fresh oriental smell. As for specifics, the fragrance opens with top notes of sparkling green mandarin, aquatic notes of water jasmine, and fiery ginger lily while its heart contains sensual and delicious-smelling salted vanilla. At its base, the lovely Olympea perfume features creamy sandalwood, cashmere, and ambergris. Undoubtedly, the scent will make you feel like a goddess when wearing it.

15. Tory Burch Absolu

Absolu is the new fragrance from fashion designer, Tory Burch. If you liked her first fragrance, you’re bound to love this one. Featuring the same classic elements of her signature scent, Absolu takes things to the next level with a boldly intense and unexpected refinement of the original. Perfect for use in colder weather, this scent is stronger and longer-lasting. It features notes of fresh tuberose, pink pepper, and pure rose, grounded in earthy vetiver and sandalwood, for a sophisticated, modern, and feminine perfume. While the smell is divine, the bottle itself is also a reason to buy this perfume. Featuring the Tory Burch signature fretwork top in gold and a clear base, it’s a chic and contemporary piece of design.

16. Marc Jacobs Decadence

If there’s any time to wear a decadent perfume, it’s winter. In the cold, the fragrance doesn’t travel as far, meaning that if you want other people to be able to smell your perfume, a stronger scent is the way to go. Marc Jacobs Decadence is a robust scent that will see you get the compliments you deserve. This sensual, woody fragrance is glamorous and seductive. It features rich notes of Italian plum and iris flower that give it a delicious scent. It also comes packaged in a gorgeous bottle that resembles a miniature version of a Marc Jacobs handbag, complete with tassel, chain strap, and all.

17. Katy Perry Killer Queen

Pop stars are known for creating fragrances, and quite a few have become incredibly popular scents, such as Fantasy by Britney Spears. Katy Perry is one such star, and today the singer has a line of successful perfumes that bear her name. Her third fragrance is called Killer Queen and makes a particularly worthwhile addition to any woman’s perfume collection. Named after the song written by Freddie Mercury, Killer Queen evokes a rebellious spirit with its playful, powerful, and sophisticated scent. A departure from its predecessors, this perfume features top notes of wild berries, dark plum, and bergamot, heart notes of celosia, jasmine, and plumeria, and a base of cashmere, patchouli, and liquid praline.

18. Estee Lauder ‘Pleasures’ Eau de Parfum Spray

Estee Lauder is a brand that is tried and trusted, and their Pleasures Eau de Parfum Spray is a product that appeals to women who want a sweet, flowery fragrance. The scent is a brilliant mixture of white lily, rose, violet, lilac, and sandalwood, creating an aroma perfect for everyday wear. Estee Lauder first introduced the perfume in 1995, and it is a longtime favorite for some women and an exciting choice for those just discovering it. The concentration ensures that the smell will linger on your skin. There are several different sizes to choose from, whether you want a small bottle for your handbag or something larger to keep at home.

19. Miss Dior for Women by Dior

If you have been searching for a sweet, floral scent that is long-lasting and extremely feminine, then look no further than Miss Dior for Women by Dior. It is fantastic for daily wear and is an intoxicating blend of rose, patchouli, musk, jasmine, violet, and mandarin notes. The packaging is also pretty, with the silver bow around the bottleneck, making it perfect for displaying in your bathroom.

20. Marc Jacobs Women’s Daisy by Marc Jacobs Eau So Fresh Eau De Toilette Spray

What is not to love about Marc Jacobs Women’s Daisy by Marc Jacobs Eau So Fresh Eau De Toilette Spray? Everything from the bottle to the smell is so dreamy, which is why it is a popular choice for women who want a sweet and sophisticated scent. The aromas are a blend of floral notes, with hints of rose, jasmine, apple blossom, and violet. As well as fruity notes such as raspberry, pear, and grapefruit. It is highly recommended by those who have tried it and fallen in love, becoming a signature scent that is fantastic for everyday wear or special occasions. To enhance your smell, you can also purchase matching body lotion.

21. Ivanka Trump Perfume

Regardless of your political preferences, you’ll fall in love with this beautiful perfume from Ivanka Trump. The scent, which is also named after US president, Donald Trump’s daughter, features a lovely floral-oriental composition with a light, fruity notes, and invigorating spices. Its top notes include luminous bergamot as well as sensual pink pepper and juicy apple. At its heart, the Ivanka Trump Eau de Parfum features feminine notes of jasmine, rose, and peach. Its base, on the other hand, completes the fragrance with golden amber, creamy vanilla, patchouli, and cedar. The exquisite combination has seen this fragrance become one of the most popular perfumes on the market since its release.


22. Paris Hilton Can Can

Paris Hilton’s fourth fragrance for women, Can Can, is inspired by the film, Moulin Rouge and one of its featured songs, Lady Marmalade. As such, it’s unsurprising that this immensely popular scent is incredibly sensual and feminine. Perfect for the spring and summer seasons when the warmer weather demands fresh and sweet scents, this fragrance is both floral and fruity with an oriental twist. Its top notes include the delicious scents of blackcurrant, nectarine, and clementine blossom. Its heart gives the perfume its floral edge, boasting a partnership of wild orchid and orange blossom. Its base, on the other hand, is decidedly more sensual and features soft musk, amber, and precious woods.

23. One Direction Our Moment

Don’t let the fact that former boy band group One Direction created this perfume turn you off. Our Moment is a surprisingly good fragrance and consistently receives positive reviews from those who try it. The fruity and floral scent was launched in 2013 and has since captivated the senses of countless women, including those of all ages. The well-balanced and fresh scent features top notes of delicious pink grapefruit, forest fruits, and red currant. Included in its middle notes is a mixture of floral smells that combines freesia, jasmine, and frangipani. Its base, which is a good grounding factor for this wonderful perfume, contains sensual notes of wood, patchouli, and musk.

24. Chanel Coco Mademoiselle Intense Eau De Parfum Spray

Some fragrances are great for a certain period in your life; if you want to try something new or uplifting, others are timeless and classic. Chanel Coco Mademoiselle Intense Eau De Parfum Spray falls into the latter category because it is a smell that is sophisticated and much-loved. The feminine scent is a blend of tonka bean, vanilla, and patchouli, which creates a strong and gorgeous aroma. The bottle is simple yet classy, much like the smell within it. It can be a bit more pricey than other products, but a little should go a long way, and it is likely to last.

25. RawChemistry Pheromones for Women

If you’re single and ready to mingle or simply want to spice up your relationship, you should consider switching out your regular evening perfume for Pheromones for Women by RawChemistry. As well as merely smelling great, this unique fragrance features a blend of pheromones, such as estratetraenol and copulins, that are proven to attract men and appeal to the sexual receptors within their brains. Once applied, this pharmaceutical-grade human pheromone perfume works for over 24 hours. While the unique concoction is perfect for getting his attention, the fantastic, delicate scent will also appeal to his desire. Try it out for yourself to see if this little bottle of love works for you.

26. Byredo Gypsy Water Eau De Parfum Spray

Byredo Gypsy Water Eau De Parfum Spray is an expensive luxury product bound to appeal to an individual of sophisticated and refined taste. As for what you can expect? It is a woody aromatic scent for both men and women, with top notes of bergamot, lemon pepper, and juniper berries. The heart note is incense, pine needles, and orris root, while the base notes are amber, vanilla, and sandalwood. It is the type of aroma that can be worn on a variety of different occasions. That said, it is one of the more pricey fragrances on the market; you may want to reserve it for special moments and formal events.

27. Britney Spears Fantasy

Although Fantasy by Britney Spears has now been around for some years, the fragrance continues to dominate as a top-selling product within the industry. As such, you can trust that its timeless scent earned it a spot on your vanity in 2017. After all, so many women can’t be wrong. The much-loved scent is touted as a magic love potion of sweet temptation. Designed for the woman who is seductive, charming, and elusive, the perfume’s concept surrounds love’s ability to overwhelm unexpectedly. The unique scent, which quickly becomes a favorite of anyone who smells it, includes top notes of lychee, quince, and kiwi, middle notes of jasmine and white chocolate, and a base of musk, orris root, and wood.

28. Banana Republic Icon Pure White Unisex Eau de Parfum Spray

Many smells are distinctly feminine, but if you prefer a more neutral unisex scent, then the Banana Republic Icon Pure White is a fantastic choice. It was launched by the fashion brand in 2017 and is an exciting blend of citruses, florals, and musks. The top notes include grapefruit, green tea, and bergamot, while the heart notes are African violet, lavender, and jasmine, and the base notes are amber, white vetiver, and musk. Spray onto your pulse points and enjoy the light and fresh scent throughout the day.

29. Chanel Allure

Chanel Allure in an Eau de Toilette Spray is the perfect summertime fragrance for lavish use all over your body. As with all Chanel scents, Allure exudes a certain sophistication that breathes womanly confidence. However, unlike other Chanel scents, such as the legendary No. 5, this fragrance has a certain lightness that adds an air of relaxation and youth to its otherwise robust scent. The irresistible smell is hard to define but brings to mind a balance between clean and sheer scents and warm and sexy notes. This perfume is highly rated and consistently receives rave reviews for its scent and incredible, long-lasting formula, which stays fragrant all day.

30. Narciso Rodriguez Fleur Musc for Her Eau De Parfum

Narciso Rodriguez Fleur Musc for Her Eau De Parfum is a unique blend of spices and florals, hence the name. It has a top note of pink pepper, heart notes of roses, musk, and peonies, and bottom notes of amber, patchouli, and violet. It is not an overpowering smell but rather one that is moderate and will last for a decent amount of time. Much like the brand, it is classic yet modern — an interesting balance and perfect for a stylish and sensual woman.

How to Choose a Perfume

The world of perfume is a complex place, with olfactory classifications language of its own. While you can break fragrances down into several groups, there are the seven most common fragrance styles. Once you know what you like, it will help you decide your signature scent. These seven are floral, spicy, oriental, woody, citrus, fruity, and fresh. Each has a unique set of ingredients that contribute different beautiful smells to various fragrances.



Floral


Floral perfumes are the most common, especially for women’s fragrances. They’re characterized by a very floral bouquet featuring notes such as rose, jasmine, lily, orange blossom, freesias, daisies, geranium, and patchouli. Fragrances like these are perfect for both summer and winter and lend themselves well for blending with other groups.

Spice


The ingredients in a spicy perfume may not look too different to your pantry, with notes of cinnamon, pepper, cardamom, ginger, and cloves. It’s considered warm on the fragrance wheel, making it ideal for winter fragrances. Spices are often mixed with floral or oriental notes for a more complex and alluring result.

Oriental


Oriental perfumes are for women who are bold. They’re often strong and unapologetic (in the best way), featuring the sweet intensity of vanilla, ambergris, and musk. It’s warm and sultry, with an earthy undertone that’s perfect for cold winter nights.

Wood


Wood adds a little mystery to perfume and is popular in both men’s and women’s scents. It sits between fresh and warm on the fragrance wheel, depending on the type and what else it’s blended with. Typical notes include sandalwood, cedar, pine, patchouli, and vetiver.

Citrus


If you like clean, zesty, and fresh, then a citrus perfume is ideal. It’s one of the more popular groups and is perfect for daytime wear and the warmer months (plus tropical vacations). Think components like lime, grapefruit, orange, mandarin, or lemon – pretty much if it sounds good in a margarita, it’s good in a citrus fragrance.

Fruity


Ladies who like fruity perfume tend to be fun, vibrant, and uplifting, just like the fragrance. Like citrus, fruity perfumes are brilliant for the warmer months and feature ingredients like apples, peaches, blackberries, cherries, or raspberries. Mixed with citrus or floral notes, it creates wonderful, effervescent scents.

Fresh


Fresh perfumes are light and summery, with notes of iris, lily, and cucumber. Smelling them will help you feel cool, refreshed, and clean. There can be overlap with fresh scents into other families, such as florals, but generally, they’re a lighter mix that is perfect for daytime wear.

How to Make the Scent Last Longer


There are a few tips and tricks to make your perfume last longer without suffocating everyone in the house. Firstly, it’s essential to know your scent’s strength. Generally, warmer scents will last longer, and some fragrances are just more concentrated (especially if it’s an eau de parfum compared to an eau de toilette). Always apply your perfume directly to clean skin, spraying from four to six inches away. There are hotspots on your body, known and pulse points, that will warm the molecules and help project the scent more efficiently. These areas include behind the ears, on your neck (near the jugular), the throat, and the chest. Avoid your wrists as it’s likely to wash off during the day and break the fragrance down faster.


How to Store Perfume


Perfumes are essentially a mix of different chemicals, oils, and alcohols that will break down over time (so don’t save them for special occasions — every day is a special occasion!). However, there are certain rules for storing perfume that will help your fragrance maintain its integrity for longer. Firstly, don’t open your perfume until you’re ready to use it. Once it’s opened, oxidation begins, corrupting the scent. Next, keep it stored in a dark, dry, temperature-controlled place – which is definitely never the bathroom. The best sites include a dresser draw, closet, bedroom, or even refrigerator. Additionally, keep it sealed in its original box and bottle, as decanting or leaving the lid off it will expose it to excess air. Finally, don’t shake them excessively, as this will not only introduce more oxidation but can also damage the delicate chemical compounds that make up your scent.


FAQs


What is the most popular women's perfume?


Chanel No.5 is often ranked as the most popular women’s perfume, selling consistently well since its launch in 1921. It’s a classic scent that comes in an elegantly simple bottle and makes a great gift.

What is the number 1 selling perfume?


Chanel No.5 is the one selling perfume due to its popularity, brand, legacy, and of course, iconic scent.

What is the best smelling perfume in the world?


The best smelling perfume is very subjective, but popular options include Chanel No.5, Marc Jacobs Daisy, and Jo Malone London Wood Sage & Sea Salt Cologne.

What is the best smelling perfume of all time?


Chanel No.5 is often considered the best smelling perfume of all time, as evidence by how long it’s been on the market. It was first released in 1921 and has notes of rose, jasmine, and vanilla.

What is the best perfume for 2021?


Perfumes to look out for in 2021 include Maison Margiela Replica fragrances, Jo Malone London scents, Narciso Rodriguez For Her Fleur Musc, BYREDO Gypsy Water, Gucci Bloom, and Tom Ford Neroli Portofino Acqua.

A newly signed proclamation bans the entry of nationals from specified countries, citing security concerns.

On June 6, 2025, U.S. President Donald Trump signed a proclamation instituting a travel ban affecting nationals from 12 countries, a move the administration claims is necessary to fortify national security against potential threats from foreign terrorists. The travel ban is set to come into effect on June 9, 2025, at 11:01 AM EST.

The travel restrictions apply to foreign nationals who are outside the United States on the effective date and do not possess a valid visa. The proclamation explicitly states that any immigrant or non-immigrant visa issued prior to this date will not be revoked under this new regulation.

Countries Subject to Full Travel Ban

The complete travel ban encompasses the following countries:

  • Afghanistan
  • Myanmar
  • Chad
  • Republic of the Congo
  • Equatorial Guinea
  • Eritrea
  • Haiti
  • Iran
  • Libya
  • Somalia
  • Sudan
  • Yemen

Countries Subject to Partial Travel Ban

In addition, a partial travel ban affects certain countries where entry is suspended for immigrants and specific temporary visa holders, namely those holding B-1, B-2, B-1/B-2, F, M, and J visas. The countries facing partial restrictions include:

  • Burundi
  • Cuba
  • Laos
  • Sierra Leone
  • Togo
  • Turkmenistan
  • Venezuela

Exceptions to the Travel Ban

There are several exceptions outlined in the proclamation. These include:

  • Lawful permanent residents of the United States
  • Dual nationals
  • Diplomats traveling on valid non-immigrant visas
  • Athletes and members of athletic teams, along with their immediate relatives, traveling for major sporting events such as the World Cup or Olympics
  • Immediate family immigrant visas
  • Adoption cases
  • Afghan Special Immigrant Visas
  • Special Immigrant Visas for U.S. government employees
  • Immigrant visas designated for ethnic and religious minorities facing persecution in Iran

Potential Future Travel Restrictions

In March 2025, reports indicated that the Trump administration was evaluating travel restrictions on a list of 41 countries. Notably, 17 of the countries now included in the travel ban were also part of that preliminary assessment, while Burundi and Togo were newly added. Countries that were considered in the earlier list but are not currently affected include North Korea, Syria, South Sudan, Angola, and several others.

Poor harvests and inflation lead to long queues and government intervention
Japan is experiencing a significant rice shortage, with prices reaching record highs due to a combination of poor harvests and rising inflation.

Consumers are facing long queues and limited availability, prompting the government to release emergency reserves to stabilize the market.

The crisis highlights the vulnerability of staple food supplies and the impact of economic factors on essential commodities.
Military emphasizes commitment to sovereignty and peaceful resolution
Thailand's military has declared its readiness to defend national sovereignty amid escalating tensions along the Thai-Cambodian border.

Deputy Prime Minister Phumtham Wechayachai emphasized the country's commitment to a peaceful resolution, stating that military action would be a last resort.

The government continues to monitor the situation closely, coordinating with relevant agencies to address any developments diplomatically.
Second Army Region Chief stresses diplomacy over force in ongoing tensions
The commander of Thailand's Second Army Region has affirmed the military's commitment to patience and diplomacy amid ongoing border disputes with Cambodia.

Emphasizing that the use of force would be a last resort, the military leader highlighted efforts to resolve the situation through peaceful means while maintaining readiness to protect national sovereignty if necessary.
Leaders discuss restarting trade talks and potential reciprocal visits
Chinese President Xi Jinping and U.S. President Donald Trump have engaged in their first telephone conversation since the onset of the trade war, agreeing to restart tariff and trade negotiations.

Both leaders described the call as positive and have extended invitations for reciprocal state visits, signaling a potential thaw in bilateral relations and a move towards resolving ongoing economic disputes.
Casual, feel-driven programming gains traction among hobbyists

A growing number of amateur programmers are embracing ‘vibe coding,’ a laid-back, intuitive approach to software development that prioritizes experimentation over rigid structure. This emerging trend appeals to DIY enthusiasts and creatives who prefer to build based on feel, aesthetic, or instinct, rather than formal best practices—highlighting a cultural shift in how coding is perceived and practiced outside professional environments.

Top scientist raises ethical concerns over language model behavior

Yoshua Bengio, widely regarded as one of the founding figures in artificial intelligence, has issued a stark warning that current AI models can and do lie to users. His comments highlight growing concerns in the scientific community about the unpredictability of generative AI systems, and the need for stronger safeguards to ensure transparency, accountability, and ethical alignment in future model development.

Accounting giants aim to build trust in rapidly advancing AI products

The world’s largest accounting firms are racing to develop standardized audit tools for artificial intelligence products, responding to mounting pressure from regulators and clients for greater oversight. These initiatives aim to provide formal verification of AI system behavior, security, and fairness—positioning auditors as key players in building public confidence around emerging technologies.

AI startup seeks $300 million in fresh funding

Elon Musk’s artificial intelligence company, xAI, is reportedly targeting a staggering $113 billion valuation as it looks to raise $300 million in a new share sale. The ambitious funding round reflects investor enthusiasm for next-generation AI ventures led by high-profile figures, even as questions remain over the firm’s product roadmap and commercial strategy.

Retail giant focuses on tech and efficiency to drive profits

Walmart is delivering record revenues while operating with fewer employees, as the retail powerhouse increasingly turns to automation and digital infrastructure to enhance efficiency. The shift reflects broader trends in the retail sector, where companies are streamlining operations to boost margins—prompting debate over labor impacts and the future of frontline jobs.

Digital health company aims to expand weight loss offerings

U.S.-based telehealth firm Hims & Hers is preparing to launch replica versions of popular obesity medications in the UK and Europe, signaling an aggressive expansion into the global weight-loss market. The company says the move is part of a broader strategy to offer more affordable and accessible treatment options through its digital healthcare platform.

Japanese automaker brings key partner in-house

Toyota is set to buy out one of its major suppliers in a landmark $33 billion take-private deal, aiming to tighten control over its supply chain amid global manufacturing disruptions. The acquisition underscores a strategic shift toward vertical integration as automakers worldwide seek greater resilience and efficiency in the face of rising competition and component shortages.

Strategic withdrawal shifts dynamics in contested region

The United States has confirmed a reduction in its troop presence in Syria, marking a significant shift in its military engagement in the region. The decision is expected to impact local alliances and the balance of power on the ground, amid ongoing tensions involving Kurdish forces, ISIS remnants, and competing geopolitical interests from Russia, Iran, and Turkey.

Former president sets hardline precondition for future agreement

Donald Trump has stated that any future nuclear deal with Iran must include a complete halt to uranium enrichment, reinforcing a hardline stance that could complicate future negotiations. The declaration comes as international efforts to revive the 2015 agreement continue to stall, with key players divided over verification, timelines, and mutual concessions.

New funding round boosts ambitions of digital investment platform

A fintech startup backed by BlackRock has raised significant capital as it positions itself to become the ‘European Charles Schwab,’ offering low-cost, user-friendly investment services to retail clients. The firm’s expansion strategy focuses on democratizing access to financial markets across the EU, tapping into a growing appetite for digital wealth management tools.

Beijing vows retaliation for latest U.S. measures
Strategic port operator seeks neutral stance amid global tensions
French president downplays moment with wife Brigitte during diplomatic visit

During a diplomatic visit to Indonesia, French President Emmanuel Macron responded with humor to a viral video showing his wife, Brigitte, appearing to shove him. As the couple disembarked from their plane, Macron mimicked the gesture, eliciting laughter from onlookers. The president later described the incident as a playful exchange, aiming to quell media speculation and emphasize the lighthearted nature of the moment.

Prime Minister Hun Manet announces intention to file complaint with the International Court of Justice following military clashes.
Cambodia has formally announced its decision to bring a long-standing border dispute with Thailand before the International Court of Justice (ICJ), prompted by recent military engagements between the two nations' armed forces.

Prime Minister Hun Manet addressed the Cambodian National Assembly on Monday, stating that the government intends to file a complaint with the ICJ as a means to resolve the territorial issue definitively.

Prime Minister Hun Manet emphasized that even if Thailand does not concur with the move, Cambodia will proceed with the ICJ filing in order to eliminate any ambiguity surrounding the disputed areas.

This announcement comes after a shift in strategy, as Hun Manet had earlier suggested that Cambodia would first pursue dialogue aimed at resolving the undemarcated border sections through discussions with Thailand.

The dispute primarily concerns three ancient Khmer ruins located near the border in Surin Province, which Cambodia claims as part of its territory in Oddar Meanchey Province.

These sites are known as Ta Muan Thom, Ta Muan Toch, and Ta Kwai in Cambodia, while referred to as Ta Moan Thom, Ta Moan Toch, and Ta Kro Bei in Thailand.

The broader area of contention includes the Emerald Triangle, bordering Thailand's Ubon Ratchathani Province, Cambodia's Preah Vihear Province, and Champassak Province in Laos.

Tensions escalated recently due to armed confrontations between Thai and Cambodian soldiers in the vicinity of Ta Muan Thom and at Chong Bok, a steep valley in Nam Yuen district of Ubon Ratchathani.

The Thai military reported a stand-off involving soldiers from both nations, which culminated in a brief exchange of gunfire but did not lead to further escalation at that time.

Army spokesman Major General Winthai Suvaree expressed opposition to Cambodia’s decision to escalate the issue to the World Court, suggesting that the urgent priority should be focused on peaceful coexistence and conflict avoidance along the contested border rather than legal proceedings.

Both nations have expressed commitments to resolving border disputes through peaceful means, despite the ongoing tensions and differing claims over territory.

The Joint Boundary Commission (JBC), established to address and mediate border-related issues between Thailand and Cambodia, has been the primary framework for dialogue, although the unresolved areas have continued to generate significant friction.

The diplomatic landscape in Southeast Asia remains complex, as both nations navigate their historical claims and contemporary political considerations regarding national sovereignty and bilateral relations.
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Operation 'Spiderweb' targets strategic bombers across five Russian regions with 117 drones
On June 1, 2025, Ukraine conducted a coordinated drone assault on five Russian military airbases, marking one of the most extensive long-range operations since the onset of the conflict.

The operation, codenamed 'Spiderweb,' was orchestrated by Ukraine's Security Service over an 18-month period and involved the deployment of 117 first-person view (FPV) drones.

The targeted airbases—Belaya in Irkutsk Oblast, Dyagilevo in Ryazan Oblast, Ivanovo Severny in Ivanovo Oblast, Olenya in Murmansk Oblast, and Ukrainka in Amur Oblast—are known to house strategic aircraft, including Tu-95, Tu-22M3, and Tu-160 bombers, as well as A-50 airborne early warning and control aircraft.

Ukrainian officials reported that the strikes resulted in damage or destruction to over 40 military aircraft, accounting for approximately 34% of Russia’s strategic cruise missile carriers.

The estimated financial impact of the operation is around $7 billion.

The drones were covertly transported into Russian territory, concealed within wooden structures mounted on trucks.

These mobile units were positioned near the targeted airfields.

At the designated time, the structures’ roofs were remotely activated to release the drones, which then proceeded to their respective targets.

Ukrainian operatives involved in the operation were reportedly extracted from Russia prior to the commencement of the attacks.

One of the most notable aspects of the operation was the strike on Belaya Air Base in Eastern Siberia, located over 4,300 kilometers from the Ukrainian border.

This represents the longest-range drone attack carried out by Ukraine to date.

Satellite imagery and local reports confirmed significant damage at the site, including the destruction of multiple Tu-95 and Tu-22M3 bombers.

The Russian Ministry of Defense acknowledged the attacks, stating that aircraft were damaged and fires were ignited at airbases in the Irkutsk and Murmansk regions.

The ministry also reported repelling strikes in the Amur, Ivanovo, and Ryazan regions.

Independent verification of the full extent of the damage remains pending.

The operation coincided with ongoing peace talks between Ukrainian and Russian delegations in Istanbul.

Ukrainian officials have expressed skepticism regarding Russia’s commitment to the negotiations, citing the timing of the attacks and the lack of prior communication about Russia’s negotiation proposals.

This operation follows a series of Ukrainian efforts targeting Russian military infrastructure, including previous drone strikes on airbases and strategic assets.

The use of domestically produced FPV drones and innovative deployment methods underscores Ukraine’s evolving tactics in the conflict.
VBS Mutual Bank—lauded as the first bank in South Africa to be totally owned and managed by Africans - has collapsed after its owners stole all the cash and bribed government and local government officials into depositing money in the operation
World Boxing just dropped the receipts: Imane Khelif’s 2023 sex test shows a male karyotype - chromosomes XY, not XX.

She fought in the women’s division, won Olympic gold, and left opponents fearing for their lives. Now it turns out the IOC was warned a year in advance and let it slide.

The lab behind the test is certified, globally recognized, and not “Russian disinformation” as some had claimed.

Khelif hasn’t submitted any new DNA evidence since the scandal broke, and future eligibility now requires another test.

It’s every columnist’s dream: write something so sharp it slices through the noise, goes viral across social media and Wall Street alike—and ends up ruffling the feathers of the President of the United States. That’s exactly what happened to Financial Times opinion editor Robert Armstrong, when a seemingly routine article earlier this month birthed the term TACO, an acronym for Trump Always Chickens Out.

The phrase, a play on the popular Mexican dish, was Armstrong’s way of describing Donald Trump’s now-predictable pattern: threatening to impose steep tariffs, only to back down shortly after. “Markets have learned that the U.S. administration doesn’t tolerate economic pain well,” Armstrong wrote. “It retreats once tariffs start to hurt. That’s the TACO theory—Trump Always Chickens Out.”

And just like that, TACO was born.

It didn’t take long for the term to go viral. Financial feeds on X (formerly Twitter) were soon flooded with memes, hashtags, and mock analyses. Investors began jokingly referring to “Taco Trades”—buying stocks low when Trump rattled markets with tariff threats, and cashing in when he predictably reversed course. The existence of a taco emoji only helped the meme take off.

Then came Wednesday.

During a press briefing in the Oval Office, Trump was asked about TACO. He hadn’t heard of it—and he did not like it.

“I chicken out? Never heard that before,” Trump barked. “That’s disgusting. Don’t ever say that again.”

He was reportedly furious afterward, scolding his aides for not alerting him to the joke circulating at his expense. According to White House sources, the president’s anger stemmed not only from the ridicule itself, but from what it attacked: his self-styled image as a tough-as-nails negotiator and dealmaker, the very persona he built in The Art of the Deal.

Insiders added that Trump felt the nickname undermined what he views as a strategic trade tactic. He even tried to clarify during the same press event: that he often sets intentionally “ridiculously high” tariff rates to pressure other countries into making concessions—then backs off if they comply.

Still, the damage was done.

“The joke clearly got under his skin,” one White House source told CNN. “It shows a fundamental misunderstanding of how he uses threats as leverage. And frankly, Trump doesn’t tolerate being seen as weak—so the idea that people think he ‘chickens out’ stings hard.”

Whatever Trump’s intentions, Wall Street has largely stopped taking his tariff threats at face value. Last Tuesday, markets surged after Trump once again postponed imposing 50% tariffs on the EU—just days after threatening them. A similar rally followed Wednesday, after a federal court ruled many of Trump’s tariffs illegal. Though the administration immediately appealed and secured a temporary freeze on the ruling pending a June 9 hearing, the pattern repeated itself yet again.

As for Robert Armstrong, he was stunned by the wildfire spread of his TACO theory.

“The mystery of social and traditional media remains utterly beyond me,” he said on the Financial Times’ popular podcast Unhedged. Still, he offered a tongue-in-cheek warning:

“What I really hope doesn’t happen is that Trump stops chickening out because of what I wrote. Let’s be clear: his retreats are the right thing to do. They’re worth celebrating. Three cheers for chickening out of bad policy.”

In the end, what began as a clever acronym has become a symbolic critique of Trump’s trade strategy—and a rare moment where a financial columnist found himself under the President’s skin, simply by calling his bluff.

The UEFA Champions League final has always been a competitive match—until last night. Paris Saint-Germain demolished Inter Milan five–nil in a surreal, one-sided, and unprecedented blowout. It wasn’t just the largest scoreline in Champions League final history—it was an absurd mismatch. Even a Swiss Cup final between Basel and a third-division team of part-timers would likely be closer.

This wasn’t expected. PSG were favorites, but Inter had previously entered finals as underdogs and held their own—like their strong showing against Manchester City two years ago. This time, Inter weren’t just beaten—they were erased. It was so humiliating that some fans may wish they’d lost the semifinal to Barcelona instead. Calling it a mismatch is an understatement.

There have been one-sided finals before, but the losing teams still walked away with pride. In 2017, Real Madrid beat Juventus four–one—but it was one–one at halftime. Porto’s three–nil win over Monaco in 2004? First goal came in the thirty-ninth minute. Even Milan’s famous four–nil win over Barcelona in 1994 had a fighting Barca side. Inter offered nothing. Not even for a second.

So what went wrong? Inter had no injuries, no suspensions, and fielded their best lineup. Coach Simone Inzaghi used the same system that defeated Bayern and Barcelona. Yes, Inter is the oldest team in the tournament and played on multiple fronts—but fatigue doesn’t explain this collapse. They had two full weeks to rest and prepare. They just didn’t show up.

And maybe that’s because PSG were just that good. This wasn’t just dominance—it was something far beyond expectations. Credit goes to coach Luis Enrique, who has slowly built a cohesive, ego-free squad over the past two years. It’s proof you don’t need superstar names to win the Champions League—just a team willing to work for each other.

PSG’s journey this season was brutal. They had the toughest group stage draw and lost early matches against Arsenal, Atlético, and Bayern. At one point in early 2025, they were ranked twenty-fifth. Then came the turning point: down two–nil against Manchester City, they mounted a stunning comeback and won four–two.

From there, they rolled forward. A convincing win in Stuttgart, a comeback at Anfield, surviving Villa’s fightback, and then eliminating Arsenal—who had just crushed Real Madrid. The team gained confidence, rhythm, and momentum with every round. By the time they reached the final, they were playing fearless, fluid football.

Luis Enrique has instilled total football principles. No fixed roles. Fluid front lines. A flexible midfield without a traditional playmaker or defensive anchor. Fullbacks join attacks, defenders cover wide spaces, and young players like Willian Pacho quietly deliver near-perfect performances.

The goals in the final told the story: Hakimi, a right-back, scoring from center-forward position. Dembélé creating and pressing. Dhoué everywhere—assisting, scoring, dictating tempo. Even academy graduate Senny Maiolo got in on the action with a late fifth goal.

And while PSG danced, Inter crumbled. Their players mentally checked out and waited for the final whistle. It was a complete collapse.

Yes, PSG deserved to win. The players delivered. Luis Enrique deserves all the praise. But here’s the uncomfortable truth: this win is also a PR victory for Qatar.

This is sportswashing. A repressive regime accused of funding terror and abusing migrant workers improves its global image through beautiful football. It’s no coincidence that western media praises the club’s “new management style.” That’s the point. This is the story they want told.

The players—Dembélé, Dhoué—aren’t to blame. It’s unrealistic to expect young athletes to choose teams based on morality. But fans do have a choice. You can admire PSG’s football and still detest what the club represents. This win, as dominant as it was, is a sad milestone for football. PSG’s highest high is the sport’s lowest low.

OnlyFans, originally launched as a video platform for musicians and comedians, has turned into one of the most profitable adult content sites in the world—with over three hundred million users and billions in revenue. Now, its reclusive Jewish owner, Leonid Radvinsky, is reportedly looking to sell it—for a staggering eight billion dollars.

Headquartered in London with just fifty employees, OnlyFans takes twenty percent of its creators’ earnings from paid subscriptions. It gained massive traction during the COVID-19 pandemic, when both demand and supply of adult content soared as entertainers and sex workers turned to online platforms. The business model offers direct relationships between creators and fans, no middlemen, and no physical risk.

The company handed out five-point-three billion dollars to creators in 2023. That year, three hundred million users paid six-point-six billion dollars across over four million creator channels. Celebrities like Iggy Azalea, Bhad Bhabie, Tana Mongeau, and Lily Allen have all made significant earnings, with Allen famously charging ten dollars per month for photos of her feet. Snoop Dogg reportedly turned down a one-hundred-million-dollar offer to join.

Despite its success, OnlyFans has faced criticism for its adult content and business model. Critics say it still reinforces gendered power dynamics in the sex industry, and most of the platform’s revenue goes to a small elite of creators—ten percent of content creators account for seventy-three percent of profits.

Leonid Radvinsky, born in Odessa and raised in Chicago, bought seventy-five percent of the company in 2018 from founder Tim Stokely. A tech investor and entrepreneur since college, Radvinsky keeps a low profile but has donated millions to causes including Ukraine and AIPAC.

Despite the platform’s massive profits—nearly five hundred million dollars last year—selling it hasn’t been easy. A previous deal fell through due to backlash over a planned adult content ban. The site's nature has also scared off institutional investors, especially pension funds.

Still, OnlyFans remains highly attractive to buyers. It’s lean, avoids app store fees, and even pays lower credit card fees than most adult platforms. And unlike AI-generated content flooding the industry, OnlyFans thrives on real people and real connections.

U.S. Defense Secretary highlights escalating tensions in Asia
Border skirmish near Chong Bok prompts checkpoint closures amid rising nationalist tensions and product boycott calls

Thailand has announced the closure of multiple border crossings with Cambodia following a fatal military clash near the disputed Chong Bok area in Ubon Ratchathani province. The incident, which occurred on May 28, resulted in the death of a Cambodian soldier and heightened tensions between the two nations.

Clash Details

The confrontation began around 5:30 a.m. when Thai troops encountered Cambodian soldiers in a contested border zone. Thai authorities reported that Cambodian forces initiated gunfire during an attempted negotiation, leading to a ten-minute exchange before a ceasefire was brokered by local commanders. Cambodia's Ministry of National Defence stated that Thai troops opened fire on a long-standing Cambodian position, resulting in one fatality and several injuries among its soldiers. Thai forces reported no casualties.

Border Closures Implemented

In response to the incident and subsequent nationalist backlash in Cambodia, including widespread calls on social media to boycott Thai products, Thai security agencies convened an emergency meeting. Citing concerns over the safety of local communities and cross-border trade, authorities decided to close all border checkpoints along the Thai-Cambodian border. The closures affect six permanent border crossings:

  • Chong Sa Ngam, Phu Sing District, Sisaket Province
  • Chong Chom, Kap Choeng District, Surin Province
  • Ban Khlong Luek, Aranyaprathet District, Sa Kaeo Province
  • Ban Laem, Pong Nam Ron District, Chanthaburi Province
  • Ban Phak Kad, Pong Nam Ron District, Chanthaburi Province
  • Ban Hat Lek, Khlong Yai District, Trat Province

Additionally, ten temporary crossings, including those at Preah Vihear and Ta Muen Thom, have been closed.

Diplomatic Efforts and Military Movements

Following the clash, Thai Army Chief General Pana Claewplodtook met with his Cambodian counterpart, General Mao Sophan, to express condolences and discuss de-escalation measures. Both sides agreed to withdraw troops from the immediate area and to seek peaceful resolutions through joint border committees. Despite these efforts, Cambodia has reinforced its military presence along the border, emphasizing its commitment to protecting territorial integrity.

Historical Context

The Thailand-Cambodia border has been a longstanding source of tension, particularly around the Preah Vihear temple area. In 2013, the International Court of Justice granted sovereignty over the temple to Cambodia, but disputes over adjacent land persist. Previous incidents, including a February confrontation at the Ta Muen Thom temple, have further strained relations.

Government Statements

Thai Prime Minister Paetongtarn Shinawatra and Cambodian Prime Minister Hun Manet have both expressed a desire to avoid further conflict and to resolve disputes through diplomatic channels. Cambodian authorities have urged the public to refrain from spreading unverified information on social media to prevent exacerbating tensions.

The situation remains fluid, with both nations monitoring developments and engaging in ongoing discussions to restore stability along the border.

Thailand and regional partners present joint statement urging WHO to strengthen scientific validation, ethical innovation, and protection of traditional medical knowledge

At the 78th World Health Assembly held in Geneva in May 2025, Thailand, representing the World Health Organization's South-East Asia Region (SEAR), delivered a Joint Regional Position Statement concerning the WHO Global Traditional Medicine Strategy 2025–2034. The statement outlined four key recommendations aimed at enhancing the integration and regulation of traditional medicine within global health systems.

1. Strengthening Evidence-Based Traditional Medicine

The SEAR delegation emphasized the necessity for the WHO to support the development of scientific evidence underpinning traditional medicine practices. This includes promoting regional research networks and the utilization of real-world data, while acknowledging and respecting the context of unrecorded traditional knowledge. The delegation also advocated for the elevation of the WHO Global Centre for Traditional Medicine in Jamnagar, India, as a hub for international research and innovation cooperation.

2. Ethical Innovation and Digital Health

The statement called for the ethical application of digital technologies and artificial intelligence in traditional medicine. It stressed the importance of respecting cultural contexts and ensuring that technological advancements serve to promote, rather than replace, traditional knowledge. Additionally, the delegation highlighted the need for adequate data protection measures and equitable access to digital health resources.

3. Protection of Traditional Medical Knowledge

The SEAR countries urged the WHO to implement stronger protections for traditional medical knowledge. This includes establishing fair benefit-sharing mechanisms and supporting the rights of indigenous communities in managing biodiversity sustainably. The delegation noted the urgency of this issue in the context of rapid trade and digital transformation.

4. Establishing Strong Monitoring and Evaluation Mechanisms

The statement recommended that the WHO establish clear, measurable indicators to track the progress of the Global Traditional Medicine Strategy efficiently. It also supported a comprehensive review of the strategy by 2030 to assess its effectiveness and impact.

These recommendations align with the strategic objectives outlined in the WHO's draft Global Traditional Medicine Strategy 2025–2034, which aims to integrate traditional, complementary, and integrative medicine into national health systems, strengthen the evidence base, and ensure the safety and quality of traditional medicine practices.

Thai capital leads global index with high-speed internet, affordable living, and supportive visa policies
Bangkok has been named the world's best city for remote work in 2025, according to a global index developed by experts at QR Code Generator.

The Thai capital achieved a score of 69.98 out of 100, excelling in areas such as internet speed, cost of living, and accessibility to remote work visas.

The index evaluated cities based on multiple factors, including digital infrastructure, affordability, and quality of life.

Bangkok's high-speed internet, averaging 250 Mbps, and relatively low monthly living costs, estimated at 786 USD, contributed to its top ranking.

The city's vibrant culture, diverse cuisine, and modern amenities further enhance its appeal to digital nomads and remote professionals.

In response to the growing trend of remote work, Thailand introduced the Destination Thailand Visa (DTV) in 2024.

This multiple-entry visa allows digital nomads, freelancers, and remote workers to live and work in the country for up to five years, supporting modern travel trends and stimulating the Thai economy.

Following Bangkok, Bucharest, Romania secured the second position with a score of 65.62, recognized for its accessible remote work visa process and rich architectural heritage.

Rio de Janeiro, Brazil ranked third with a score of 62.35, benefiting from strong local purchasing power.

Buenos Aires, Argentina and Beijing, China completed the top five, noted for their affordability and robust internet connectivity, respectively.

The rankings reflect the evolving preferences of remote workers seeking destinations that offer a balance of connectivity, cost-effectiveness, and cultural experiences.
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The age limit increase from 35 to 40 aims to attract skilled professionals amid an impending manpower crisis.
The government of Hong Kong has announced an increase in the age limit for non-local skilled workers seeking employment in the city from 35 to 40 years.

This decision was confirmed by the Secretary for Labour and Welfare, Chris Sun Yuk-han, who stated that the change is intended to attract vital talent to alleviate manpower shortages in various technical fields.

The announcement was made during a radio show, where Sun indicated that the details of the new scheme are still being finalized and will be disclosed in the near future.

He explained that an age limit set at 40 years is deemed more ideal since it allows skilled workers to potentially contribute to the economy until the age of 65, resulting in at least 25 years of economic input from new arrivals.

The sectors identified as having an acute need for this talent include lift maintenance, electrical technicians, and enrolled nurses for care homes.

A policy address by Chief Executive John Lee Ka-chiu last October projected a labour shortfall of approximately 180,000 workers across various sectors within the next five years.

To address this, Lee pledged reforms to the city’s talent admission regime, including new pathways for skilled and experienced workers in specific trades facing significant manpower shortages.

The revised age limit follows extensive consultations, with the government noting that an age range of 18 to 40 years is expected to be more effective in attracting the necessary technical talent.

This revision reflects a broader global trend of aging populations, which is influencing talent acquisition strategies worldwide.

The initiative is positioned to admit 10,000 skilled professionals over a three-year period, with the labour chief asserting that this will not adversely affect local job prospects for technicians.

The programme aims not only to address manpower shortages but also to ensure the protection of local job opportunities, prioritizing industries experiencing acute labour deficiencies.

Additionally, the programme will facilitate the entry of professionals needed for emerging industries where specific skills are not readily available within Hong Kong.

Sun emphasized that the initiative will include strict requirements regarding qualifications and designated work scopes, ensuring that incoming professionals address the pressing shortages in technical fields.

While the government has not imposed restrictions on the origin of these professionals, it is anticipated that a significant proportion will come from mainland China, aligning with trends observed in similar talent acquisition programmes.
EagleEye project aims to enhance U.S. soldiers' battlefield awareness through advanced XR technology
Meta Platforms has announced a strategic partnership with defense technology firm Anduril Industries to develop advanced extended reality (XR) systems for the U.S. military.

The collaboration focuses on integrating artificial intelligence (AI) and augmented reality (AR) to enhance soldiers' situational awareness and decision-making capabilities on the battlefield.

Central to this initiative is the development of EagleEye, a high-tech helmet designed to provide real-time battlefield intelligence.

The helmet will incorporate Meta's AI models, including its Llama series, and leverage Anduril's Lattice platform—a command and control system that synthesizes data from multiple sources to deliver actionable insights to military personnel.

The EagleEye system aims to improve soldiers' sensory perception, enabling the detection of threats such as drones and concealed targets.

The technology is intended to function as an AI-powered assistant, capable of managing tasks and facilitating communication among units.

Meta's Reality Labs will contribute its expertise in AR and VR technologies to the project.

This partnership marks a significant step for Meta into the defense sector, following a policy change in November 2024 that allowed its AI models to be used for military applications by U.S. government agencies and defense contractors.

The collaboration also reunites Meta CEO Mark Zuckerberg with Palmer Luckey, founder of Anduril and former Oculus VR executive.

Meta and Anduril have submitted a joint proposal for the U.S. Army's Soldier Borne Mission Command (SBMC) Next program, which seeks to advance the Army's Integrated Visual Augmentation System (IVAS).

The proposal includes the development of XR devices aimed at enhancing soldier effectiveness through improved mobility, lethality, and situational awareness.

The EagleEye project is privately funded by Meta and Anduril, utilizing technology initially developed for commercial use.

The initiative reflects a broader trend of increased collaboration between technology companies and the defense sector, as the U.S. military seeks to incorporate cutting-edge innovations to maintain strategic advantages.
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